Skip to content
New: AI Search Visibility Audit – see how Google AI, ChatGPT, Gemini and Perplexity understand your brand

AI Search Blog

Guides and analysis on AI SEO, AEO, GEO, LLM SEO, entity SEO and every major AI search platform – written answer-first.

AI Search

Voice Search vs AI Search: What Businesses Need to Know

Voice search vs AI search compared: how each works, how user behaviour differs, and how businesses can optimise one content strategy for…

Technical AI SEO

JavaScript SEO for AI Crawlers

JavaScript SEO for AI crawlers: why many AI bots miss client-side content, how to test what they see, and rendering fixes that…

LLM SEO

LLM SEO vs Traditional SEO: What Changes and What Stays

LLM SEO vs traditional SEO: the key differences in goals, signals, content and measurement, what stays the same, and how to run…

LLM SEO

LLM Brand Visibility: Measuring and Improving It

How to measure and improve LLM brand visibility: prompt testing, mention and accuracy metrics, share of voice, and actions that improve how…

GEO

GEO vs SEO: How Generative Search Changes Optimization

GEO vs SEO explained: how generative engine optimization differs from traditional SEO, where they overlap, and how to combine both in one…

AEO

How to Write Direct Answers That Search Engines Extract

Learn to write direct answers that search engines and AI assistants extract, with formulas, examples and editing tips for definitions, steps and…

AEO

The AEO Checklist: 25 Ways to Become the Answer

The AEO checklist: 25 practical ways to become the answer in AI search, featured snippets and voice assistants, covering research, content, technical…

Entity SEO

Entity Optimization for LLMs: Help AI Understand Who You Are

Entity optimization for LLMs: how AI systems recognise brands, people and products as entities, and practical steps to make your entities clear…

GEO

GEO Ranking Signals: What Makes Content Citable

GEO ranking signals explained: the content, authority, technical and entity signals that make pages citable in ChatGPT, Perplexity, Gemini and AI Overviews.

See how AI search understands your business

Get an AI Search Visibility Audit covering Google, Google AI features, ChatGPT, Gemini and Perplexity – with a prioritised action plan.