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How AI Search Works

Step by step: how AI search turns a question into an answer – retrieval, entities, passages, generation and citations.

Written by Anup Srivastava · Updated

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Short answer

How does AI search work?

An AI search system interprets the query, retrieves candidate documents from an index, selects the most relevant passages, generates an answer with a language model and attaches source links – so every step depends on your content being accessible and clear.

1. Understanding the question

The system expands the query, often into several sub-queries.

2. Retrieval

It fetches candidate pages from an index or a live crawl.

3. Passage selection

Relevant passages are scored; clear, self-contained sections are easier to use.

4. Generation and citation

The model writes an answer and links supporting sources.

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